This Privacy Policy explains how Eudaimonia, inštitut za družbo kakovostnega življenja ("we", "us", or "our"), collects, uses, and protects your personal data when you visit our website, use our services, or interact with our marketing content.

Better Life Games is a brand owned and operated by Eudaimonia, inštitut za družbo kakovostnega življenja used in marketing and product development activities.

Legal Entity:
Eudaimonia, inštitut za družbo kakovostnega življenja
Okiškega ulica 2, Ljubljana, 1000 Ljubljana
Registered in Slovenia
Email: info(at)eudaimonia.si

1. What Data We Collect

Contact Information: Name, email address, mailing address, phone number.
Order Data: Purchase history, payment information (via Shopify).
Device Information: Browser type, IP address, time zone, cookies, interaction data.
Marketing Preferences: Email opt-ins, form submissions.

2. How We Use Your Data

To fulfill and deliver your orders (contractual necessity).
To send you marketing updates if you've opted in (consent).
To improve our website and services (legitimate interests).
To comply with legal obligations.

3. Legal Basis for Processing (GDPR)

Consent: For email marketing.
Contractual Necessity: For processing orders.
Legitimate Interests: For website analytics and service improvement.
Legal Obligation: To comply with applicable law.

4. Marketing Communication

We only send marketing emails if you’ve provided explicit consent via our forms. You can withdraw consent at any time by clicking the unsubscribe link in our emails or contacting us directly.

5. Sharing Your Information

Service Providers: Shopify, Google Analytics, and MailerLite for order fulfillment, analytics, and marketing.
Legal Authorities: If required by law.

We do not sell your personal data to third parties.

7. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy unless a longer retention period is required or permitted by law.

8. Your Rights (GDPR)

Access your personal data
Correct or update your data
Request deletion ("right to be forgotten")
Object to processing
Withdraw consent at any time
Data portability
Lodge a complaint with a supervisory authority (Information Commissioner – IP-RS)

To exercise any of these rights, contact us at info(at)eudaimonia.si.

9. Children’s Privacy

Our site is not intended for individuals under the age of 18. If we learn that we have collected data from a minor without parental consent, we will delete it promptly.

10. Cookies & Tracking

Analyze website traffic (Google Analytics)
Track marketing campaigns (Facebook, Google Ads)
Improve site performance

You can control cookie preferences through your browser settings and cookie consent banner.

11. Updates to This Policy

We may update this Privacy Policy from time to time. The updated version will always be posted on our website with the effective date.

Contact Us

For any questions or requests related to this Privacy Policy, email us at: info(at)eudaimonia.si

Privacy Policy